In charge of generating revenue and increasing traffic on websites such as and Operational marketing and direct marketing to simulate and promote hotels and hotel special offers via those websites and all merchandizing means.
Prinicpal Accountabilities:
1- ICP coordination : Content Management -
and
- Ensure that the Middle East Integrated Communication Plan (ICP) is implemented in coordination with E-Commerce Manager, Le Club Marketing executive and Marketing Manager
- Coordinate the creation of pages and creative assets in Arabic English and Arabic (when launched)
- Ensure promotion of country/hotel destination to key emitting markets as well as promotion of key destinations for country travellers.
2- ICP coordination: Tactical Campaigns
Increase incremental revenue over need periods.
-Coordinate with the E-Commerce Manager the implementation of tactical campaigns to ensure continued business
- Increase customer loyalty
-Coordinate with the E-Commerce Manager the relationship and key co-operative projects with tourism organisations / partners
3- E Communication
Email Marketing
-Coordination of country content for E Communication.
4-Reporting and Analysis
-Manage country or KPI’s to constantly improve website performance.
-Provide monthly reports to country VP, Sales & Distribution, General Managers & E Commerce managers.
5-SEA Coordination
- central SEA Campaign coordination with the dedicated Agency according to the ROI strategy
6-Arabic language release
- Coordination of Arabic language development on each of the brand website
Job Details
| Date Posted: | 2014-04-23 |
| Job Location: | Dubai, United Arab Emirates |
| Job Role: | Sales |
| Company Industry: | Hospitality/Tourism/Travel |
| Joining Date: | 2014-05-01 |
Preferred Candidate
| Career Level: | Entry Level |
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Date Posted: April 23, 2014 at 06:45AM
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Online Content Coordinator (Arabic Speaking) - Accor Middle East
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