Group Brand Manager - EVA Pharma / EVA Cosmetics

 Develop marketing plans for a group of the company’s products. This plan should include specific targets to be achieved in due time.

 Prepare and submit a business plan that covers all business requirements: above and below the line activities, recruitment requests and other requirements mentioning the estimated cost and time deadline.

 Establish and coordinates short- and long-term marketing plans with sales.

 Achieve satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends.

 Establish and maintain product positioning, packaging, and pricing strategy to ensure a high market share.

 Analyze demographic, financial and technological factors for market opportunities for both local and foreign markets.

 Prepare marketing budget, as well as supervise and control advertising and promotion activities.

 Assess and recommend distribution channel development programs in coordination with other departments in the company (Sales, Distribution, Export, etc.).

 Negotiate contract terms and conditions for major deals.

 Represent the company in promotional campaigns.

 Take corrective actions to ensure that marketing objectives are achieved within budget limits.

 Review marketing surveys on current and new product concepts, and provide feedback for future product development.

 Direct and manage the corporate consistent image throughout all product lines, promotional materials, and events.

 Select and coach the team members ensuring the existence of high calibers in the mentioned department.

Job Details

Date Posted:	2014-04-10
Job Location:	Cairo, Egypt
Job Role:	Other
Company Industry:	FMCG

Preferred Candidate

Career Level:

Management

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Date Posted: April 10, 2014 at 02:33PM

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Group Brand Manager - EVA Pharma / EVA Cosmetics