Sunday, 3 August 2014

Brand Manager - Edita Food Industries

- Execute the brand vision and strategy.

- Execute the brand positioning, KPI’s and strategic marketing plans to ensure profitable growth and growing consumer base.

- Assist in developing and execute marketing tactics to fulfil the brand vision and strategy

- Implement, follow-up and control the marketing activities

- Execute and follow-up brand spending versus budget .

- Cooperate with Advertising Agencies and Marketing Research office to position the brand.

- Supervise the Assistant Brand Manager in analysing the market and assessing the opportunity of market penetration and product expansion.

- Assist in assessing customer/consumer needs, expectations and coordinates promotion of the brand.

- Implement modification and changes in the brand packaging.

- Manage and closely monitor the execution of all marketing activities.

- Visit different trade channels on regular basis to monitor performance of brands & competition.

- Motivate the team and create a rewarding and stimulating environment


Job Details






















Date Posted: 2014-08-03
Job Location: Cairo, Egypt
Job Role: Marketing/PR
Company Industry: FMCG


Preferred Candidate










Career Level: Management


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Date Posted: August 03, 2014 at 02:24PM

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Brand Manager - Edita Food Industries

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