Product Marketing Manager - Reed Specialist Recruitment

Reed Specialist Recruitment's IT solutions provider partner is looking for a Product Marketing Manager in Doha, Qatar. It is an exciting job opportunity and a chance to be part of a growing organization.

As a Product Marketing Manager, you will be responsible for the outbound marketing activities for the company's solutions and services. You'll conceive and develop innovative marketing programs that drive demand. Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits are crucial. In your role as a Product Marketing Manager you will be the expert in buyers, how they buy and their buying criteria and will transfer that knowledge to the sales channel.



Responsibilities:

• You are responsible for planning, designing and positioning of the company's solutions and services, including development of collateral materials and documentation, and working closely with engineering to deliver best-in-class solutions and services. You will also work closely with sales, marketing, and customer advocacy to ensure all customer satisfaction goals are met, while supporting the company's overall strategy and goals.

• You will help manage external product positioning, messaging, and collateral as well as the corporate website and the full library of sales enablement materials. You will need to quickly become an expert on the company’s solutions and services, the market, our customer list, and competition and be able to translate this knowledge into high-impact materials that clearly communicate the value of our products to the marketplace.

• Develop product positioning and messaging that differentiates the company's solutions and services in the market

• Sales enablement - communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of the company’s solutions and services

• Product launch - plan the launch of new solutions and services; and releases and manage the cross-functional implementation of the plan

• Market intelligence - be the expert on the company’s buyers, how they buy and their buying criteria; be the expert on their competition

• Demand generation - develop the strategy and manage the marketing programs that drive demand for the company’s solutions and services

• Define the product strategy and roadmap

• Develop and implement product go-to-market plans, working with all departments to execute

• Develop the core positioning, messaging and segmentation for our products

• Develop sales support tools including launch collateral

• Market Intelligence - expert on buyers and competition, new markets investigation

• Develop highly tailored content for presentations, demonstrations, datasheets, white papers, customer and case study

• Deliver effective presentations and product demonstrations as needed to support analyst, partner, and prospective customer meetings

Job Details

Date Posted:	2014-12-01
Job Location:	Doha, Qatar
Job Role:	Marketing/PR
Company Industry:	Information Technology

Preferred Candidate

Career Level:

Mid Career

Apply Now - Jobs in Qatar - Marketing/PR Jobs in Qatar - Search All Jobs

Company:

Date Posted: December 01, 2014 at 11:24AM

Apply Directly Here

Product Marketing Manager - Reed Specialist Recruitment