- Develop 3 year Strategic Brand Development Plans each year
- Develop and implement annual Brand Plans on time
- Achieve IMS targets by brand
- Support all relevant sales teams (including HoReCa)
- Complete new product feasibility studies and launch new products where relevant to the sales team and trade
- Complete marketing proposal briefs for approval in advance of all activity
- Track all trade and marketing activities results and effectiveness
- Pro-actively propose means to develop the brand whether in design, support, new items, etc and research these ideas where necessary
- Ensure shelf life brand items write-offs, expiring goods, etc are below company targets and take action in advance to company guidelines
- Gather competitor and market information
- Complete monthly brand reports
- Control and monitor marketing budgets by brand
- Pro-actively propose means to develop the brand whether in design, support, new items, etc and research these ideas where necessary
- Ensure shelf life brand items write-offs, expiring goods, etc are below company targets and take action in advance to company guidelines
- Control pos materials and communicate materials to sales/merchandisers
Job Details
| Date Posted: | 2015-04-05 |
| Job Location: | Jeddah , Saudi Arabia |
| Job Role: | Marketing/PR |
| Company Industry: | FMCG |
Preferred Candidate
| Career Level: | Mid Career |
| Degree: | Bachelor's degree |
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Date Posted: April 05, 2015 at 02:41PM
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Marketing Specialist
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