MARKETING EXECUTIVE - LUBRICANTS - Jaidah Group

• Ensure that the brand strategies and plans are clearly articulated and agreed with the Regional office.

• Understand what drives the local consumer behavior and how the brand can influence and lead these consumers.

• On-going analysis of sales to monitor current performance and identify future opportunities. Conduct overall industry analysis, market research and competitive analysis.

• Product line planning to drive sales volume at acceptable margins.

• Coordinate with International Merchandising companies to plan new campaigns related to both the Brand and End-consumers.

• Manage and work together with local agencies (media and creative) to identify, develop and execute the relevant seasonal initiatives.

• Ensure that the brand plans are well-communicated with Sales Team.

• Integrate with Sales and retail throughout the season and go to market process and communicate the brand plans and support in a timely manner to maximize sell-out.

• Present the seasonal brand plan for key retailers during seasonal sell-in.

• Evaluate the ROI for every marketing campaign.

Job Details

Date Posted:	2014-07-23
Job Location:	Qatar
Job Role:	Marketing/PR
Company Industry:	Lubricants/Greases Blending; Automotive

Preferred Candidate

Career Level:	Mid Career
Degree:	Bachelor's degree / higher diploma

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Date Posted: July 23, 2014 at 12:04PM

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MARKETING EXECUTIVE - LUBRICANTS - Jaidah Group